UNIVERSITY OF OXFORD
This Alternative Prospectus was designed while I was an undergraduate at Christ Church. It was made to provide an engaging and informal perspective for potential applicants to Christ Church -otherwise known as 'the House' - a college of the University of Oxford.
A welcoming, informal and unofficial feeling was achieved through the grid of photographs on the cover - taking its cue from the college's new Instagram feed at the time - and the fact that the prospectus was printed on A2 paper, enabling it to double up as a stand-alone poster when taken home.
The vintage typefaces served to reference the college's long history of academic thought and its establishment in the 16th century by referencing early printed books.